Choppy
Key results
15% increase in sales
45% Average Open Rate
We built Choppy.bike's email marketing from scratch with core automations and technical setup. Our welcome series, cart abandonment, and checkout flows guide parents through purchasing these premium balance bikes. Combined with proper deliverability practices, this foundation increased sales by 35% while maintaining 60% open rates.
01
Deliverability
We implemented comprehensive technical optimizations to ensure Choppy.bike's emails consistently reach primary inboxes. By establishing proper authentication protocols and following email best practices, we created a solid foundation that maintains their exceptional 60% open rates and builds long-term sender reputation.
02
Automations
We developed core automation flows essential for any e-commerce business: welcome series to introduce new subscribers to the brand's sustainable mission, cart abandonment sequences to recover interested buyers, and checkout abandonment flows that drive conversions. These automated touchpoints work continuously to nurture leads and maximize revenue from every visitor.
CHOPPY
Choppy.bike is a Latvian brand specializing in premium children's balance bikes crafted from curved birch plywood using traditional woodworking techniques. Their lightweight, sustainable bikes feature vibrant designs and require no tools for assembly.
Working with OneZero has been extremely efficient. They understood our brand immediately and delivered assets that truly represent what Choppy.bike stands for!
Aldis Blicsons,
Choppy Co-Founder
Choppy Co-Founder
Selected Case Studies
