Rainsisters
Key results
60% Improvement in click rates
25% Of total sales from automations
We transformed RainSisters' spring campaign with fresh ideas that changed how they reach customers online. We created eye-catching pop-ups that got three times more people to sign up. Then, we welcomed these new subscribers with a smart email series, offering personalized discounts just for them and automatically applied them at the checkout. We also found better ways to segment customers, letting us send more emails that people actually wanted to read.
01
Email Campaigns
We analyzed their brand voice and latest fashion trends to create campaigns their audience truly connected with. Thanks to our fresh approach, click rates improved by 60%, driving a significant boost in sales.
02
Deliverability
Technical problems were holding their email marketing back. We turned this around by cleaning their email list, setting up smart segmentation, and fixing deliverability issues. Result? Open rates soared to nearly 50%, putting them ahead of industry benchmarks.
RAINSISTERS
RainSisters, founded by three sisters in Riga, Latvia, was born from the need for elegant, functional raincoats that keep women looking fabulous in unpredictable weather. Their coats combine sophisticated design with high-performance waterproof membrane material, ensuring you stay dry, comfortable, and stylish in any conditions. Each RainSister coat features bold, exclusive patterns designed by founder Zanda Purviške, making you stand out while brightening even the gloomiest days.
OneZero helped us hit our sales goals faster than we expected. Their proactive approach to email marketing delivered impressive results in record time.
Zanda Purviške,
Rainsisters co-founder
Rainsisters co-founder
Selected Case Studies
